This is one of my favorite sayings from Daniel Varé, a French Diplomat. A great thought indeed, but how do you do it without being malicious and deceitful. This simple idea is sometimes key to taming the ego of people who you work with or in order to get the job done right. Coming up [...]
Diplomacy is the art of someone else letting you have your way.
Posted on 09. Jan, 2008 by Ira Yellen in business development, core competencies, core values, our philosophy, selecting an agency
A Client Could Leave at Any Time
Posted on 01. Jan, 2008 by Ira Yellen in our philosophy
Everyday I come to work, I visualize that all our clients left. This type of edgy attitude keeps me on my toes, forcing me to explore how to serve clients in new and better ways. It is too easy to get complacent by taking clients for granted. Without the trust, leadership, and relationship building day-in and day-out [...]