First Experience Communications

I am proud to be part of an exhibit that feature a photo of me and 40 other personalities that Leonard Nimoy photographed for a new exhibit and book. There is an article in the NYTimes that features the new exhibit at the MoCA in North Adams. MA. Please visit it to see a great [...]

Content Farms. People love to talk about SEO (Search Engine Optimization) and Google. For many clients it seems like yet another holy grail of marketing, right up there with getting an article in the New York Times. Truth be told, Google and other search engines still lack an ability to discern credibility. They can infer [...]

Google just released an informative video on how to optimize your videos for search. Our clients invest a considerable amount of time developing videos to help their audiences understand products better or learn about new services. To make sure people can find these videos, it’s worth the time to follow a basic standard for video [...]

Seven organizations have retained First Experience Communications to help develop market plans, reach targeted audiences and develop stronger internet presences. Alternity Alternity is a specialized medical practice that addresses Age Management Medicine issues for preventive medicine, focusing on regaining and maintaining optimal health and vigor. Hartford Financial Management (HFM) HFM offers comprehensive investment advisory services [...]

R. MICHELSON GALLERIES presents Leonard Nimoy Leonard Nimoy © Seth Kaye 2008 Do you have a Secret Self? According to Greek mythology, humans were once four legged and four armed. When they became too arrogant and powerful, Zeus split them in two. Since then we have been searching constantly for our other half in order [...]

Today, we’re celebrating the work of one of our former interns, Steve Lin. He has since moved on to the mobility division of Accenture. As a member of the FEC team, he helped us analyze the value of the vast array of digital challenges facing our clients. As a shining example of his work, here [...]

A Parable for Today by Ira Yellen, President/CEO, First Experience Communications Note: This article also appears in the Hartford Business Journal, July 11, 2010. My experience interacting with Margaret Mead in 1971-72 taught me the importance of  exploring relationships that intertwine commerce, civic institutions, society and human nature — a philosophy that continues to influence [...]

Overview Faced with decreasing funding from the Connecticut Legislature and low awareness of the value of community health care centers to the state’s health and economy, CPCA retained First Experience Communications (FEC) to help them develop and execute a strategic public relations campaign to retain funding for the community health centers, as well as HUSKY [...]

Again, customer service is in short supply even when it has to do with garbage pick up. It has been customary for our home garbage service to pick up our trash on Tuesday morning, but if a holiday falls on Monday then it would then be picked up the following day. Well, this past July [...]