15 Days to Launch of HomecareMatchKiosk.com Pilot

Posted on 16. Sep, 2012 by in Blog, business development, entrepreneurs, Health, Health Information, innovation, interactive, Recent Company News, Website

    We are moving right along with the launch of our new website. The pilot program is for people who are looking on line for qualified and professional homecare services. We have close to 100 agencies in New England States (except New Hampshire) participating with the cooperation of the state homecare associations. The pilot […]

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Branding and Promoting an Educational Leadership Program

Posted on 14. Jun, 2010 by in Education, Portfolio

University of Connecticut — Neag School of Education Educational Leadership Department The Department of Educational Leadership in the Neag School of Education at the University of Connecticut was charged with coordinating the rollout of a statewide program to create systemic school change to enhance teaching and learning through leadership development to support technology integration. The […]

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Positioning and Branding a Community College

Posted on 14. Jun, 2010 by in Education, Portfolio

Tunxis Community College, Farmington, Connecticut Tunxis Community College hosted the pilot program for the Connecticut Community College System’s Integrated Marketing Communications plan. They were the first of Connecticut’s 12 community colleges to leverage the IMC strategies at the local level of implementation.

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Branding Community Colleges as High Quality Educational Providers

Posted on 14. Jun, 2010 by in Education, Portfolio

Connecticut Community Colleges — “Educational that Lasts a Lifetime” Recognizing the need to improve public perception and image of the Connecticut Community Colleges as high quality educational providers of choice in an increasingly competitive educational marketplace, the Chancellor’s Office contracted First Experience Communications (FEC), to work with the 12 college system to help raise awareness […]

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Creating a website to brand the fastest growing technology company in Connecticut

Posted on 11. Jun, 2010 by in Business, Portfolio

Open Solutions — Vision : Technology : Service As Open Solutions prepared to go public in 2003, the company needed to focus its sights on getting more visibility among each of its key constituencies — the 20,000 community financial institutions nationwide, its client base of over 1300 community banks and credit unions, the investment community, […]

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Rebranding One of the Oldest Manufacturers in the United States

Posted on 11. Jun, 2010 by in Business, Portfolio

Merrow Machine Company — Positioning and Updating the Image and Marketing Strategies Overview Founded in 1838, Merrow Machine Company, the nation’s oldest manufacturer of commercial sewing machines sought to update its image and marketing materials for a global market while remaining true to its heritage. The company also sought to develop a first-generation website to […]

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Marketing and Positioning a Security-holder Service Company

Posted on 11. Jun, 2010 by in Business, Portfolio

The marketing plan identified key messages and themes, which were used to develop the branding campaign and new collateral material Marketing and Positioning a Security-holder Service Company Morrow & Co., Inc., world leader in security-holder services with unmatched experience in the industry. Provides leading-edge strategies and solid tactical implementation. Morrow is the advisor of choice […]

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Aerospace Company Has Record Breaking New Business Growth

Posted on 11. Jun, 2010 by in Business, Portfolio

HABCO — Testing and Support Equipment for the Aerospace Industry Grows in New Markets Overview We helped HABCO establish and address their key business goals of: elevating the company’s visibility; increasing the company’s market penetration and margins; attracting new partnerships; and driving new products to market. Strategy Once key business goals were established with HABCO’s […]

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Branding an Angel Investment group

Posted on 11. Jun, 2010 by in Business, Portfolio, Website

Angel Investor Forum —Membership Recruitment for Connecticut’s Angel Investor Group The logo, website and marketing materials were created for Angel Investor Forum (AIF) using an analogy of planting seeds for encouraging the high potential for growth and economic development. Overview The Angel Investor Forum was founded in 2004 in response to the growing need for […]

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Marketing New Technology for Wastewater Treatment

Posted on 11. Jun, 2010 by in Business, Portfolio

Infiltrator Systems — Environmental Onsite Wastewater Solutions Overview Infiltrator Systems came on the scene in 1987 with the invention of environmental wastewater chamber technology. Today, the company dominates the industry with a 32% market share. One in every four systems in the US and over 30 million chambers worldwide is an Infiltrator system. The company […]

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